Cookies Policy

Effective Date: 26-12-2025

1. Introduction

This Cookie Policy explains how YOURMOMENTOUS LTD (“we”, “us”, “our”), operating under the brand PilatesLift, uses cookies and similar tracking technologies on our website https://www.pilateslift.co.uk (“Site”).

Cookies are small text files placed on your device when you visit a website. We and our partners use cookies to:

• Ensure the website functions properly
  

• Remember your preferences
  

• Measure website traffic and performance
  

• Personalize advertising (only with your consent)
  

• Improve your shopping and browsing experience
  
  

For questions about this policy, contact us:

• Email: support@pilateslift.co.uk
  

• Phone: +4407848160741
  

• Address: 71-75, Shelton Street, London, Greater London, WC2H 9JQ, UNITED KINGDOM
  

2. Your Consent (Required by GDPR & Google)

When you first visit our Site, you will see a cookie consent banner.
We will not activate non-essential cookies (analytics, personalization, advertising) until you choose to accept them.

You may:

• Accept all cookies
  

• Reject non-essential cookies
  

• Customize your preferences
  

You can change or withdraw your consent at any time by selecting https://pilateslift.co.uk/pages/cookies-policy at the bottom of the Site.

3. How to Manage Cookies

You can manage, block, or delete cookies using:

✔ Cookie Settings Panel

Accessible via https://pilateslift.co.uk/pages/cookies-policy on our website.

✔ Browser Settings

Most browsers allow you to block or delete cookies. For instructions, visit:
https://ico.org.uk/for-the-public/online/cookies/
(External link; we are not responsible for third-party content.)

✔ Opt-out Tools

• Google Analytics Opt-out Add-on: https://tools.google.com/dlpage/gaoptout

• Google Ads Personalization Opt-out: https://adssettings.google.com

Blocking strictly necessary cookies may affect website functionality, including checkout and cart features.

4. Types of Cookies We Use

We use the following categories of cookies:

A. Strictly Necessary Cookies (Required)

These cookies enable essential Site functionality:

• Shopping cart operation
  

• Checkout process
  

• Security & fraud prevention
  

• Account login
  
  

These cookies cannot be disabled.

B. Performance & Analytics Cookies

Used to understand how visitors use our Site:

• Pages visited
  

• Traffic sources
  

• User behavior
  

• Site performance
  

Tools used include:

Analytics cookies require your consent.

C. Functionality Cookies

These enhance your shopping experience:

• Remembering currency
  

• Saving language preferences
  

• Keeping items in your cart
  
  

Require consent in some regions.

D. Advertising & Personalization Cookies

These cookies help deliver relevant ads and measure marketing performance.

Used by partners such as:

Advertising cookies are not activated unless you give consent.

5. First-Party & Third-Party Cookies

✔ First-Party Cookies

Set directly by https://www.pilateslift.co.uk, mainly for site functionality and user preferences.

✔ Third-Party Cookies

Set by trusted partners (Google, Meta, TikTok, Shopify).
These help with analytics, advertising, security, and store operations.

6. Shopify Platform Cookies

Our online store is hosted on Shopify, which uses cookies to:

• Enable secure checkout
  

• Manage sessions
  

• Prevent fraud
  

• Improve load speed
  

See Shopify’s full cookie list here:
https://www.shopify.com/legal/cookies

7. Cookie Duration

Cookies remain on your device for different lengths of time:

• Session Cookies: Deleted when your browser is closed
  

• Persistent Cookies: Remain until they expire or you delete them
  
  

Most cookies on our Site expire between 30 minutes and 24 months.

You can remove cookies at any time via browser settings or Cookie Settings.

8. Changes to This Policy

We may update this Cookie Policy as needed for legal, operational, or technological reasons.
Any changes will appear on this page with the updated “Last Updated” date.